It was a night of emotion – an interesting cocktail of curiosity and excitement. This was the first time, in over 6 years, that so many of the team met in person to celebrate a monumental event. Sure, there were launches before. Celebrations of holidays and happy moments. This night was different. October 14th, 2022 was a brand revolution! All of the colors and symbols and vernacular vibrantly supplanted the old. It was a point of pivot. A clear break from the old moving toward new territory closer aligned with our original intent.
For all parties involved, there was a commitment to stand a little taller. To aim a little higher.
Kamen and I cannot remember a time in our careers when we felt more proud of a group of exceptional individuals and a body of work that has continually pushed boundaries and thrilled customers. We look forward to the days ahead and thank everyone for being absolutely amazing.
Onward. Upward.
